http://www.moreniche.com/blog Discover More About Affiliate Marketing, SEO & Conversion Strategy... Wed, 17 Mar 2010 15:06:25 +0000 http://backend.userland.com/rss092 en Including online news videos and other video content on a website and on YouTube can now boost SEO more than ever due to automated captioning that has been introduced by the google-owned video sharing giant. The captioning makes it easier for deaf people to enjoy online video content but also means ... http://www.moreniche.com/blog/2010/03/05/videos-made-searchable-with-youtube-web-captioning/ The Pew Research Center in the US has released a survey showing that in America people now prefer to get their news online than from newspapers. Conducted between 28th December and 19th January, the survey showed that only local and national TV news sources surpass online news as the favoured choice ... http://www.moreniche.com/blog/2010/03/04/survey-reveals-americans-preference-for-online-news/ A significant proportion of businesses have yet to optimise their websites to take advantage of the Google Caffeine update, specifically with regard to updated, new or unique website content, properly and effectively constructed meta tags and quality outbound links related to their site's theme. Researchers also uncovered trends towards poorly formatted ... http://www.moreniche.com/blog/2010/02/12/firms-neglecting-caffeine-benefits-of-regular-unique-website-content/ Google users have been checking out the latest addition to their search results since the Mountain View giant announced that Social Search had been taken out of its Labs site and begun rolling out in English. The change means anyone with a Google account will notice that their search results feature ... http://www.moreniche.com/blog/2010/02/10/search-gets-social-for-google-account-holders/ After the chatter around Caffeine's arrival prompted speculation that page load speed could become a factor used by Google to rank search results, software engineer Matt Cutts has put the record straight in his latest video. In it, he responds to a user query centred on the importance of page load ... http://www.moreniche.com/blog/2010/02/03/google-relevant-content-still-most-important-website-ranking-factor/ The deal between Microsoft and Yahoo! announced last July, whereby Bing owner Microsoft will power Yahoo!'s search engine, comes to fruition this year and, ahead of the development, online marketing specialists are being reminded that website content will remain among their most pertinent considerations. Since both Bing and rival search engine ... http://www.moreniche.com/blog/2010/01/26/website-content-to-remain-king-as-search-market-evolves/ Google engineer Amit Singhal has offered enlightenment to online marketers keen to harness the search engine's incorporation of real-time information from microblogging site Twitter. According to Singhal, the relevance of content from the site is determined in a similar way to how the Mountain View giant's PageRank function works. With PageRank, ... http://www.moreniche.com/blog/2010/01/19/google-guru-offers-insight-into-real-time-search-algorithm/ Regularly updated, high-quality website content may be key to achieving positive search engine rankings, but the importance of in-bound links should not be overlooked, webmasters have been reminded. Outlining his "organic search marketing goals" for the year ahead, search engine optimisation (SEO) specialist Jeffrey Cleary points out to business owners that ... http://www.moreniche.com/blog/2010/01/15/in-bound-links-count-as-much-as-content-in-website-search-rankings/ The search engine optimisation (SEO) community has welcomed Google's annual page rank update. The PageRank toolbar is typically updated four times a year and provides page rank updates to those who have installed it on Internet Explorer and Firefox browsers, offering a snapshot of current live ranking behaviour happening on ... http://www.moreniche.com/blog/2010/01/08/google-update-to-handy-optimisation-instrument-welcomed/ As the rise of mobile search is mooted - and Google's dominance is questioned, once again - webmasters are looking to how they might optimise site content for Microsoft's Bing "decision engine". Though definitive guidelines for ranking high in Bing have yet to emerge from the software giant's stable, businesses ... http://www.moreniche.com/blog/2010/01/07/optimising-website-content-for-bing-search/